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Boost

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Discover our Energy concept to focus and calm your mind

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CONCEPT RATIONALE

Across all generations, research shows that on average of 89% of consumers consider their emotional and mental health to be just as important as their physical wellbeing. Among those who want to make a change to enhance their overall health, 53% cite their mental health as a specific area to improve, while 52% highlight their emotional wellness, having a calm and focused mind is what many consumers aspire to.

IMCD has developed a powerful natural solution that delivers scientifically substantiated cognitive health benefits: Boost 

TARGET MARKET

The global brain health supplements market size was USD 6.29 billion in 2024. The market is projected to grow from USD 6.74 billion in 2025 to USD 11.55 billion by 2032, exhibiting a CAGR of 8.0% during the forecast period. 

IMCD's Boost gummy calms the mind as little as one hour after consumption. This calming effect continues throughout the day and remains significant after six hours. 

CONCEPT HIGHLIGHTS

Energy Boost - updated

CONSUMER BENEFITS

  • Formulated as a combination of clinically proven synergistic actives - American Ginseng (Panax quinquefolius) and vitamin premix for cognitive health.
  • Palatable – refreshing and stimulating flavours
  • Convenient – just two tasty gummies a day
  • Low dose of 200mg.
  • Sugar-free
  • Stimulant free
After logging in to MyIMCD you can see the Boost formulation and discover more about the Nutra Actives ingredients below.

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Energy Trend Concepts
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Boost | IMCD South Africa